About

BELAMER is where design meets sustainability.

"OUR MISSION IS TO BE PART OF THE CHANGE IN THE FASHION INDUSTRY, OFFERING A GENUINE ALTERNATIVE TO WOMEN WHO VALUE NATURE AND SEEK A MORE CONSCIOUS APPROACH TO CONSUMPTION.” 

We are Maria and Berta, sisters and founders of BELAMER. We began this journey with the intention of creating sustainable swimwear that we could not find elsewhere. We have always been very connected with nature and knew that BELAMER could only make sense if we built it with transparency, integrity and sustainability at the heart of all our decisions.

Our philosophy is based on balance and the notion that "less is more", maintaining simplicity, sensuality and quality at the forefront of each design. Minimising our impact on the planet and on people is our highest priority. For this reason, we only work with superior quality recycled materials and produce our designs in workshops in Barcelona.

We carefully consider every detail to ensure that we fulfil our mission, offering a genuine alternative to women who, like us, love and respect nature and seek a more conscious and ethical approach to consumption.

Thanks for being part of the change.

With Love,
Maria and Berta 

“WE MAKE EVERY DECISION WITH CARE AND INTENTION, TO REDUCE OUR IMPACT ON THE PLANET AND ON PEOPLE.”

At BELAMER, sustainability and transparency are our highest priorities. We study every detail of the supply chain to minimise the environmental impact of our production process.

Our values are reflected in our designs. Elegant, timeless and quality pieces, created under ethical manufacturing practices, using sustainable materials.

We strive to be transparent and honest with you, providing as much information as possible about the production of our pieces and explaining each step we take towards more sustainable fashion. 

Materials

Textiles are a fundamental part of our creation process. When choosing the most appropriate materials for our designs, we carefully evaluate their environmental impact and prioritise only the most sustainable fabrics.

Recycled Nylon
All of our swimwear is made from high quality regenerated nylon, a sustainable fabric made from marine and post-consumer waste.

The process of manufacturing with this type of recycled fibre requires less water and energy. By recovering these materials, we not only give them a new life but also reduce our carbon footprint by 80% compared to producing new fabrics.

The recycled nylon we use is certified GRS - GLOBAL RECYCLE STANDARD and OEKO-TEX® STANDARD 100.

 

100% Linen
All of our clothing is made with 100% linen, a natural, environmentally friendly fibre. Linen is also high quality, durable and gets softer with every wear and wash.

Flax is generally grown without the abuse of herbicides or pesticides, and needs less water and energy to produce than cotton or polyester. The linen we work with has been certified OEKO-TEX® STANDARD 100.  

 

Deadstock fabrics
Our tote bags are made with deadstock fabrics from other factories. By giving these materials a new life, we reduce the amount of waste that would otherwise end up in landfill.

By reusing surplus textile waste, we help lessen the environmental impact of fashion on the planet and reduce our carbon footprint.

Production

All BELAMER creations are made ethically and responsibly in Spain. We work with talented local seamstresses here in Barcelona to maintain rigorous quality control.

"WE PRODUCE ALL OF OUR GARMENTS LOCALLY, TO REDUCE OUR CARBON FOOTPRINT AND SUPPORT THE LOCAL ECONOMY.”

Proximity manufacturing enables us to ensure fair and equitable working conditions, as well as lowering our carbon footprint and contributing to strengthening the regional economy.

To produce our tote bags we collaborate with Fundació Solidança, a non-profit organisation in Barcelona offering employment opportunities to people at risk of social exclusion. 

COMMITMENT

"OUR COMMITMENT IS TO LONG-TERM SUSTAINABILITY AND ETHICAL BUSINESS PRACTICES.”

 

Sustainable Packaging

We make every effort to limit the use of plastic throughout our supply chain. From design and sampling to the production and shipment of our garments, every step of the process is meticulously planned to minimise your environmental impact.  

We package all BELAMER orders in cardboard envelopes made locally with 90% recycled paper and 10% FSC paper. Our designs arrive at their destination wrapped in a linen bag created from repurposed fabrics.

The hygienic protection labels for our swimwear are compostable and biodegradable, and all other BELAMER labels are made from 100% recycled cardboard and tracing paper.

Repair Service

Every second, more than two thousand kilos of discarded clothing are sent to landfill. 

As repairing garments is the key to reducing the environmental impact of the fashion industry, we offer a repair service for BELAMER swimwear. 

By extending the life of our clothing, we not only lower our carbon footprint and water consumption, but prevent garments from ending up as waste. In fact, by wearing your clothes for longer, you can reduce their carbon, water and landfill footprint by up to 30% in just 9 months.

How our repair service works

Social Impact

During certain periods, we donate 5% of all sales to social or environmental non-profits. We are proud to support the important work of the following organisations: 

Fashion Revolution
The world’s largest fashion activism movement. People and brands come together to campaign for sustainability and ethics in the fashion industry through research, education and advocacy initiatives.

 

Hèlia 
A non-profit association founded by volunteers and professionals in 2008 to support women who have experienced gender-based violence. Hèlia works to empower and help these women to achieve full recovery, addressing feminist and human rights concerns.

Responsible Production and Consumption

We embrace our social responsibilities as a fashion brand and encourage a conscious and sustainable approach to consumption. 

For this reason, we only offer reasonable discounts that do not diminish the value of our products or the manual work that goes into making each piece. 

We oppose initiatives such as Black Friday and other campaigns that encourage overproduction and irresponsible consumerism.

In order to minimise waste generation, we choose to produce smaller, limited quantities that are only replenished on demand. In this way, we can adjust volumes as needed and avoid excess stock.

TRANSPARENCY

"TRANSPARENCY AND HONESTY ARE OUR COMMITMENT TO YOU AND TO THE PLANET.”

 We believe that transparency is essential when talking about sustainability. For this reason, the traceability of BELAMER products is vital. We have been able to thoroughly assess and verify the environmental impact of our creations thanks to BCOME, a digital tool that analyses the traceability and sustainability of clothing.

We have also added a QR code to the label of each garment to ensure you have direct access to this information: